North Dakota Soybean Council | International Market Development
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International Market Development

International Marketing

International exports are an important component of North Dakota’s soybean industry. North Dakota farmers harvested over 7 million acres of soybeans in 2017, the fourth most of any state in the entire country. Soybean production totaled more than 239 million bushels. Over 90 percent of the state’s soybean production leaves North Dakota, with about two-thirds of annual soybean production shipped out of the country.

 

A Global Reach

Because export markets are very important to North Dakota soybean farmers, international marketing is a priority for the North Dakota Soybean Council (NDSC). The state’s farmers produce more soybeans than can be consumed domestically, so the NDSC invests checkoff dollars into projects that help foster international market growth.

 

Many exporters buy soybeans not only based on quality and price, but also on relationships. North Dakota farmers host numerous international trade delegations as buyers come to the state to see how soybeans are grown and to meet the farmers who raise the soybeans. Farmer-leaders also travel overseas to cultivate relationships and better understand customer needs.

 

North Dakota soybean farmers operate in a global marketplace with strong competition from countries like Brazil and Argentina. International marketing is a complex system that requires coordination and cooperation. The NDSC works with multiple organizations that help to pave the way for greater global usage of North Dakota soybeans.

U.S. Soybean Export Council

The U.S. Soybean Export Council (USSEC) works around the world to create a preference for U.S. soybeans and soy products. USSEC operates a network of global offices and puts boots on the ground to build relationships with customers and provide technical service to those countries.

 

North Dakota farmers Darren Kadlec and Monte Peterson serve on the USSEC Board of Directors, giving the organization a North Dakota perspective. See what USSEC does to build global soy demand here. https://ussec.org/

 

WISHH

The World Initiative for Soy in Human Health (WISHH) builds U.S. soy trade through the improvement of health, nutrition, and food security in emerging markets. The WISHH program carries a focus on trade and long-term market development for U.S. soybean farmers, while fueling economic growth and value chain development. WISHH develops agricultural value chains in emerging markets, creating trade and long-term demand for U.S. soy.

 

Since its creation, WISHH has been enhancing the protein intake of many nations through market development, education and research. WISHH recognizes that the developing nations of today are tomorrow’s customers for U.S. soy and soy protein.

 

WISHH works with private voluntary organizations, industry representatives, entrepreneurs, commercial companies and others in 24 countries in Africa, Asia and Central/Latin America. Many of these groups are using U.S. soy protein to improve diets and health, as well as encourage the growth of food industries.

 

Visit http://www.wishh.org/ to find out more about how WISHH works to grow new markets for U.S. soybeans.

 

Northern Crops Institute

Northern Crops Institute (NCI) is a collaborative effort among North Dakota, Minnesota, Montana and South Dakota to promote and develop new markets for crops. The NCI is an international meeting and learning center that brings together crop buyers, commodity traders, technical experts, processors and farmers from all points of the globe for discussion, education and technical services.

 

NCI short courses enable participants from around the world and across the U.S. to learn about northern-grown crops and their unique quality, marketing and processing characteristics.

 

Learn more about NCI’s role.

 

Midwest Shippers Association

Many of the soybeans being exported from North Dakota are food-grade. The Midwest Shippers Association (MSA) is a regional trade association cooperative that promotes marketing and facilitates shipping and delivery of specialty grains to consumers and the food industry worldwide.

 

The Midwest Shippers Association serves the states of North Dakota, South Dakota, Minnesota, Iowa, Wisconsin, and beyond. This Upper Midwest region produces some of the highest quality, premium specialty grains and soybeans available anywhere.

 

The region also benefits from having extensive transportation infrastructure, which has enabled Midwest Shippers members to become reliable suppliers and partners with food industry buyers throughout the world.

 

Discover what Midwest Shippers is all about.

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